Cempaka Belanda: Branding Holland for a new wave of tourists

"A Summary" – Apr 2, 2011 (Kryon channelled by Lee Carroll) (Subjects: Religion, Shift of Human Consciousness, 2012, Intelligent/Benevolent Design, EU, South America, 5 Currencies, Water Cycle (Heat up, Mini Ice Ace, Oceans, Fish, Earthquakes ..), Middle East, Internet, Israel, Dictators, Palestine, US, Japan (Quake/Tsunami Disasters , People, Society ...), Nuclear Power Revealed, Hydro Power, Geothermal Power, Moon, Financial Institutes (Recession, Realign integrity values ..) , China, North Korea, Global Unity,..... etc.) - (Text version)

"The Timing of the Great Shift" – Mar 21, 2009 (Kryon channelled by Lee Carroll) - (Text version)

“ … Here is another one. A change in what Human nature will allow for government. "Careful, Kryon, don't talk about politics. You'll get in trouble." I won't get in trouble. I'm going to tell you to watch for leadership that cares about you. "You mean politics is going to change?" It already has. It's beginning. Watch for it. You're going to see a total phase-out of old energy dictatorships eventually. The potential is that you're going to see that before 2013.
They're going to fall over, you know, because the energy of the population will not sustain an old energy leader ..."

"Update on Current Events" – Jul 23, 2011 (Kryon channelled by Lee Carroll) - (Subjects: The Humanization of God, Gaia, Shift of Human Consciousness, 2012, Benevolent Design, Financial Institutes (Recession, System to Change ...), Water Cycle (Heat up, Mini Ice Ace, Oceans, Fish, Earthquakes ..), Nuclear Power Revealed, Geothermal Power, Hydro Power, Drinking Water from Seawater, No need for Oil as Much, Middle East in Peace, Persia/Iran Uprising, Muhammad, Israel, DNA, Two Dictators to fall soon, Africa, China, (Old) Souls, Species to go, Whales to Humans, Global Unity,..... etc.)

"The Recalibration of Awareness – Apr 20/21, 2012 (Kryon channeled by Lee Carroll) (Subjects: Old Energy, Recalibration Lectures, God / Creator, Religions/Spiritual systems (Catholic Church, Priests/Nun’s, Worship, John Paul Pope, Women in the Church otherwise church will go, Current Pope won’t do it), Middle East, Jews, Governments will change (Internet, Media, Democracies, Dictators, North Korea, Nations voted at once), Integrity (Businesses, Tobacco Companies, Bankers/ Financial Institutes, Pharmaceutical company to collapse), Illuminati (Started in Greece, with Shipping, Financial markets, Stock markets, Pharmaceutical money (fund to build Africa, to develop)), Shift of Human Consciousness, (Old) Souls, Women, Masters to/already come back, Global Unity.... etc.) - (Text version)

“… The Shift in Human Nature

You're starting to see integrity change. Awareness recalibrates integrity, and the Human Being who would sit there and take advantage of another Human Being in an old energy would never do it in a new energy. The reason? It will become intuitive, so this is a shift in Human Nature as well, for in the past you have assumed that people take advantage of people first and integrity comes later. That's just ordinary Human nature.

In the past, Human nature expressed within governments worked like this: If you were stronger than the other one, you simply conquered them. If you were strong, it was an invitation to conquer. If you were weak, it was an invitation to be conquered. No one even thought about it. It was the way of things. The bigger you could have your armies, the better they would do when you sent them out to conquer. That's not how you think today. Did you notice?

Any country that thinks this way today will not survive, for humanity has discovered that the world goes far better by putting things together instead of tearing them apart. The new energy puts the weak and strong together in ways that make sense and that have integrity. Take a look at what happened to some of the businesses in this great land (USA). Up to 30 years ago, when you started realizing some of them didn't have integrity, you eliminated them. What happened to the tobacco companies when you realized they were knowingly addicting your children? Today, they still sell their products to less-aware countries, but that will also change.

What did you do a few years ago when you realized that your bankers were actually selling you homes that they knew you couldn't pay for later? They were walking away, smiling greedily, not thinking about the heartbreak that was to follow when a life's dream would be lost. Dear American, you are in a recession. However, this is like when you prune a tree and cut back the branches. When the tree grows back, you've got control and the branches will grow bigger and stronger than they were before, without the greed factor. Then, if you don't like the way it grows back, you'll prune it again! I tell you this because awareness is now in control of big money. It's right before your eyes, what you're doing. But fear often rules. …”

Monday, February 1, 2010

Branding Holland for a new wave of tourists

Radio Netherlands Worldwide, 1 February 2010 - 12:50pm, by Philip Smet

It's a new market for the Netherlands: tourists from Brazil, Russia, India and China. The Dutch tourism sector is doing its best to attract visitors from these four large and countries.

“We have been working on the Chinese market for three years. China’s a growth market,” says Qing van Rossum of the Royal Delft factory and museum in Delft. “Thousands of Chinese come for tours every year, there’s huge growth. It doubles every year, both in numbers of visitors and turnover. We have high expectations. Our ambition is 10,000. And the Russians are coming too. They have a lot of money.”

Royal Delft has been producing the famous Delft Blue pottery since 1653. It is not just an export product, the factory also attracts lots of tourists. There are even Chinese and Russian-speaking guides.

New opportunities

Royal Delft is one company in the tourism sector which is adapting to the new opportunities. The Dutch Tourism Board is at the heart of the changes taking place.

The board has offices in all kinds of countries, so it is in a position to focus directly on the four BRIC countries: Brazil, Russia, India and China. In 2009, around 40,000 tourists came from these countries, only four percent of the total number of foreign visitors. Nevertheless, the tourist board believes it’s important to concentrate on these countries, because their economies are developing fast.

“People from these countries are starting to travel. Especially from China, which is becoming an absolute superpower,” says Jos Vranken of the Dutch Tourism Board. “First they explore their own country, then neighbouring countries. In growth markets like this, you see they start to want to go to far away countries. And the Netherlands, like other European destinations, wants to benefit more than average.”

Most tourists by far come from the Netherlands itself or neighbouring countries. And of course, the tourism sector is used to the Americans and Japanese. But while the overall number of foreign visitors fell by two percent in 2009, dut to the global economic crisis, the number from BRIC countries actually increased.

Queen Beatrix of the Netherlands, Delft-style

Holland Classics

What do tourists actually want to see? “We try to meet the wishes of the market as much as possible with the ‘Holland’ brand. The Chinese, Russians and Indians have a preconceived image of the Netherlands: clogs, windmills, tulips, old masters. We call them the Holland Classics. As time passes, tastes change. Americans have a much broader view than they did 20 years ago. I think the BRIC tourists will change theirs more quickly,” says Mr Vranken.

Bunk beds

While some hotels are not interested in an influx of Chinese visitors, others are being bought up by Chinese businessmen. They fill the single rooms with two bunk beds to keep the prices low. As a result busloads of Chinese tourists stay there.

According to the tourist board, hotel owners have to decide whether or not to focus on visitors from the BRIC countries. If they do, they have to find out more about their guests. Dutch food is often too bland, Indians are often vegetarian, they like more service and want family rooms. “Anyone who has saved to go on holiday wants to be treated a bit like a king." says Mr Vranken. "We could do with a little more service with a smile in the Netherlands.”